Auidence

Applying audience theories to my work:  

Blumler & Katz theory of Uses and Gratification hold a part that diversion is used for  use of escapism for the audience to leave their world and go into another through the text they are consuming. My A2 work allows audiences to have the sense of diversion to leave their world and enter mine, my work also includes personal identity as it includes two main characters which helps sets narrative in my music video. The lyrics and visual work together to build on the narrative so the audience build relationships with the characters present and begin relations and contstrasts between things such as that relationship to their life. By comparing their life situations audience can explore personal problems which is also a concept of diversion.